A custom website for $30 a month? Here's the catch.

When most agencies quote a custom site, the number starts in the thousands. So a real custom build for $30 a month sounds too good to be true. It's fair to be suspicious — so let's open the hood and show you exactly how the pricing works, and where the "catch" actually is.

Spoiler: there's no trapdoor. It's a different pricing model, not a worse product. Here's what's really going on.

Why the "normal" price is so high

A traditional agency charges a big one-time fee — often $3,000 to $10,000+ — because they're bundling a lot into a single upfront bill: design, build, project management, and their margin, all due before you've earned a dollar back from the site.

That model works for big companies with budgets. For a local business owner who just needs customers, it's a wall. You shouldn't have to gamble thousands to find out if a website pays off.

How the monthly model changes the math

Instead of one giant invoice, you pay a low monthly rate. Same custom design, no template — just spread out so it's affordable from day one. Here's why that works without cutting corners:

So where's the actual catch?

Being straight with you: it's not that the quality is lower — it's that the model is different. A couple of honest trade-offs:

• It's a subscription, not a one-time buy. You're paying monthly for a site that stays looked-after, rather than paying once and being on your own.
• It's built to a proven system. That's how we keep it affordable and fast — not by hand-coding every pixel from zero, but by building custom on a foundation that already works.

For the vast majority of local businesses, that's not a downside — it's the reason you can afford a site that actually looks sharp and gets found.

What you actually get

Starting at $30/month, this isn't a stripped-back landing page. It's a real custom site, designed around your brand:

• Custom design — not a template with your logo pasted on.
• Built for local SEO and Google Business Profile so you get found.
• Fast, mobile-first, and made to turn visitors into customers.
• Room to add online booking, multi-language and ad landing pages as you grow.
• Ongoing updates — we keep it current instead of leaving it to rot.

Is it right for you?

If you want a site that looks professional, gets found on Google, and doesn't cost thousands upfront, this model is built exactly for you. If you're a large company needing something highly bespoke and complex, a traditional build might suit you better — and we'll say so honestly.

For most local businesses, though, the maths is simple: a sharp, custom site working for you from day one, for about the price of a couple of coffees a week. Want to see what yours could look like? Tell us about your business — no pressure, just a straight conversation.